
Walk into almost any store and you’ll still see associates using legacy tools like two-way radios or paging phones. They’ve been around forever, they work reliably, and sometimes most importantly, they’re already paid for. Replacing thousands of devices across hundreds of locations is more than just expensive, it’s a multi-year operational lift. This week on Modern Work Mondays, Nolan and Jeff explore why these systems remain so entrenched and why retailers can’t simply rip and replace them.
Moving from radios to modern devices isn’t as simple as swapping hardware. It triggers a long list of decisions involving identity setup, device management, governance, selecting communication tools, and rethinking daily processes. For many organizations, that’s where momentum stalls. As one retailer at NRF put it, teams are stuck in “radio purgatory,” not because new tech isn’t compelling, but because the shift feels too big to take on all at once.
Retailers don’t need a complete device overhaul to start modernizing. They need a bridge. Interoperability between legacy radios and modern platforms lets teams test, adopt, and scale new tools gradually, starting with supervisors or key departments. This approach acknowledges the reality of their environment while still unlocking efficiency, better communication, and new AI-driven workflows. It’s the most sustainable way out of radio purgatory.
Not every role needs a smart device, and some roles never will. Baristas, warehouse staff, and associates who spend their day handling products often rely on voice first experiences to stay productive. Others, such as managers or department leads, can benefit more immediately from modern devices and IP based voice. Focusing on the roles that gain the most value helps teams see the benefits sooner and allows stores to evolve without disrupting everything at once.
Progress starts with acknowledging where stores are today. Some retailers have already invested in smart devices and modern voice platforms. Others continue to use walkie talkies and paging systems because those tools still fit their operations and budgets. The goal is to give teams a realistic way to move forward. When retailers can introduce new tools without disrupting existing processes, they can begin improving communication, speed, and service at a pace that makes sense for their business.
Watch this week's episode below.